Cinema and smart phones: the art of increasing audiences for opera, ballet and theatre

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Watching an opera, play or ballet has become an increasingly cinematic experience.

“Livecasting” performances directly onto screens is now a major part of these kinds of production.

  • Alan Williams
  • The Conversation

London’s Royal Opera House has an upcoming “Cinema Season” which includes live relays of Carmen and Swan Lake.

Bule 2bIn the US, the New York Metropolitan Opera House started livecasting in 2006, while the UK’s National Theatre Live began in 2009.

The Royal Opera House and the Royal Ballet joined in a year later.

It has not always been a…

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